Tag

#Marc Winterhoff

2 stories

Lucid CEO Drops the Hammer: "Replaced the Software Team" After Gravity's Rocky Launch!

Lucid Motors' CEO admits software woes on Gravity SUV, making drastic team changes to fix issues by end of March.

Jan 13, 2026· 4 min read

#Lucid Motors #Uber #Nuro #Volvo #General Motors #Lucid Gravity #software issues #EV technology #luxury EV #product launch #Marc Winterhoff #over-the-air updates #electric SUV

Lucid CEO Marc Winterhoff: Automakers Made a Big Mistake Marketing EVs

Lucid's interim CEO Marc Winterhoff suggests the auto industry erred by focusing too much on EV sustainability, rather than inherent performance and practical advantages.

Jan 12, 2026· 3 min read

#Lucid Motors #Tesla #Porsche #Mercedes-Benz #BMW #Lamborghini #Range Rover #Nuro #Uber #Marc Winterhoff #EV marketing #industry mistakes #electric vehicle benefits #performance #interior space #Lucid Gravity #CES #consumer perception

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